Our mission at Harley-Davidson of Madison is to assist people from all walks of life in realizing their dreams of riding a Harley-Davidson® motorcycle by providing the highest level of customer service in the areas of sales, service, parts and accessories, clothing and riding gear, and training.Whether you've been riding all your life or you've never kicked a leg over a bike, Harley-Davidson of Madison is here to make your dreams a reality!
Google Reviews
Legendary brand of American motorcycles, plus apparel & more at some branches.
4.8(951)Google reviewsFetched
Nic L
7 months ago
Nice store, and cool bikes. Brandon greeted us almost immediately, gave us the lowdown on where to find things and wished us well as we continue to Milwaukee from SW Missouri. Other staff appeared busy and working. The poker chip we bought will go well in our collection. Thanks!
Rudy Sennhenn
3 months ago
I recently bought my brand-new 2025 Harley-Davidson Road Glide from Harley-Davidson of Madison, and the entire experience was incredible. My salesman, Stephen, was outstanding — knowledgeable, patient, and genuinely passionate about helping me find exactly what I wanted. He made the process easy and enjoyable from start to finish.
What really stood out was how welcoming everyone at the dealership was, especially toward my son Eli, who came along for the experience. The staff took the time to include him and make us both feel right at home.
From sales to financing, everything was handled professionally and efficiently. I couldn’t be happier with my new Road Glide or the level of service I received.
A huge thank you to Stephen and the entire team at Harley-Davidson of Madison — you’ve earned a customer for life!
Cory
2 years ago
Best experience for me. Never been treated so great by any dealership of any kind. Very knowledgeable and friendly staff all around. Will recommend anyone looking for a Harley to you. My family and I are extremely happy with how we were treated. Will be back when ready to upgrade. "
Gary Landgraf
a year ago
Had a wonderful experience buying my new Harley CVO from Harley Davidson of Madison. Excellent selection of bikes and the sales team was second to none, plus they gave me a really good trade in value on a new CVO cannot complain one bit would recommend them to anybody and I will definitely go back when I buy another new one. "
Guillermo Vivanco
4 months ago
Excellent place, clean, fantastic customer service. They really listened to your needs, ask you questions so they can understand better your situation and provide you with the right parts.
Our mission at Harley-Davidson of Madison is to assist people from all walks of life in realizing their dreams of riding a Harley-Davidson® motorcycle by providing the highest level of customer service in the areas of sales, service, parts and accessories, clothing and riding …
About Harley-Davidson of Madison
6200 Millpond Rd , Madison, Wisconsin
Hours
Monday 9:00 AM – 6:00 PM
Tuesday 9:00 AM – 6:00 PM
Wednesday 9:00 AM – 6:00 PM
Thursday 9:00 AM – 6:00 PM
Friday 9:00 AM – 6:00 PM
Saturday 9:00 AM – 5:00 PM
Sunday Closed
4.8(951)Google reviewsFetched
Nice store, and cool bikes. Brandon greeted us almost immediately, gave us the lowdown on where to find things and wished us well as we continue to Milwaukee from SW Missouri. Other staff appeared busy and working. The poker chip we bought will go well in our collection. Thanks!
I recently bought my brand-new 2025 Harley-Davidson Road Glide from Harley-Davidson of Madison, and the entire experience was incredible. My salesman, Stephen, was outstanding — knowledgeable, patient, and genuinely passionate about helping me find exactly what I wanted. He made the process easy and enjoyable from start to finish.
What really stood out was how welcoming everyone at the dealership was, especially toward my son Eli, who came along for the experience. The staff took the time to include him and make us both feel right at home.
From sales to financing, everything was handled professionally and efficiently. I couldn’t be happier with my new Road Glide or the level of service I received.
A huge thank you to Stephen and the entire team at Harley-Davidson of Madison — you’ve earned a customer for life!
Best experience for me. Never been treated so great by any dealership of any kind. Very knowledgeable and friendly staff all around. Will recommend anyone looking for a Harley to you. My family and I are extremely happy with how we were treated. Will be back when ready to upgrade. "
Frequently Asked Questions: Harley-Davidson of Madison
Does Harley-Davidson of Madison offer financing?+
Harley-Davidson of Madison works with financing partners to help buyers secure loans for cars and trucks. Contact Harley-Davidson of Madison to ask about current financing promotions, available lenders, and whether pre-qualification is available. You can also use Searchshop's built-in payment estimator on any listing to model monthly payments before reaching out.
Where is Harley-Davidson of Madison located?+
Harley-Davidson of Madison is located at 6200 Millpond Rd , Madison, Wisconsin, 53718. They serve buyers in Madison, Wisconsin and surrounding areas.
What cars and trucks does Harley-Davidson of Madison sell?+
Harley-Davidson of Madison specializes in cars and trucks. Browse their full inventory on Searchshop to see all available listings with year, make, model, photos, and pricing.
How do I contact Harley-Davidson of Madison?+
You can contact Harley-Davidson of Madison through the contact form or reveal their phone number on their Searchshop profile page. Include the year, make, and model you are interested in for a faster response.
Does Harley-Davidson of Madison accept trade-ins?+
Many auto dealers accept trade-ins as part of a purchase. Contact Harley-Davidson of Madison directly to ask about their trade-in program, how they value trade-in units, and how a trade-in would apply toward your next auto purchase.
Auto Buyer's Guide – Harley-Davidson of Madison
Shopping for a vehicle at Harley-Davidson of Madison in Madison, Wisconsin? Follow these steps to buy with confidence.
1
Pull the vehicle history report
Run a CARFAX or AutoCheck report using the VIN before you visit. Look for accident history, odometer rollbacks, and title brands like salvage or flood. Ask Harley-Davidson of Madison if a report is available for any listing.
2
Take a thorough test drive
Drive on both city streets and the highway. Accelerate hard. Brake firmly. Listen for any clunks, vibrations, or warning lights. Test the AC, heat, and all electronics during the drive.
3
Inspect for hidden wear
Check for uneven panel gaps, mismatched paint, or overspray — signs of past bodywork. Push on each corner of the car to test the shocks. Look underneath for frame damage, fluid leaks, or rust.
4
Get a pre-purchase inspection
Have a trusted mechanic inspect any used vehicle before you buy. A $100–$150 PPI can uncover issues that save you thousands. Ask Harley-Davidson of Madison if a third-party inspection is permitted.
5
Negotiate the out-the-door price
Focus on the total out-the-door price, not the monthly payment. Understand every fee on the sales contract before signing. Dealer add-ons like paint protection and VIN etching are negotiable at Harley-Davidson of Madison.
How to Finance a Auto at Harley-Davidson of Madison
Auto financing is competitive. A little preparation before visiting Harley-Davidson of Madison in Madison, Wisconsin puts you in a stronger position.
Typical Loan Terms
48 to 72 months is most common. Shorter terms cost less in total interest.
Down Payment
10% to 20% down reduces your monthly payment and improves your loan terms.
Pro Tip
Get pre-approved by your bank before visiting Harley-Davidson of Madison — it gives you a rate to compare against dealer financing.
Lender Advice
Get pre-approved by your bank or credit union before visiting Harley-Davidson of Madison. It takes 15 minutes and gives you a rate benchmark. Dealer financing can sometimes beat bank rates — but only if you have a number to compare against.
Questions to Ask Harley-Davidson of Madison About Financing
What is the out-the-door price including all taxes, title, and dealer fees?
Are any manufacturer incentives or rebates currently available on this model?
Is gap insurance offered, and what does it cost?
What extended warranty options are available, and what do they cover?
Is the price negotiable if I arrange my own financing?
About Harley-Davidson of Madison
Harley-Davidson of Madison is a auto dealer in Madison, Wisconsin listed on Searchshop. Browse their full cars and trucks inventory, view detailed photos, compare prices, and get in contact directly from this page. Searchshop aggregates auto dealer listings across the country so you can compare stock and pricing in one place before you visit or call.
Buyers in and around Madison, Wisconsin can browse the full inventory at Harley-Davidson of Madison, read verified buyer reviews, and reach out through the contact form on this page. Each listing at Harley-Davidson of Madison shows year, make, model, condition, mileage or hours, and current asking price. Use the monthly payment estimator on any listing to model financing before stepping on the lot.
Harley-Davidson of Madison Inventory
The inventory at Harley-Davidson of Madison is updated regularly on Searchshop. Each listing shows high-resolution photos alongside the year, make, model, trim, and price. Mileage, condition notes, and available options are listed on each vehicle detail page. A built-in loan calculator lets you estimate your monthly payment based on purchase price, down payment, and loan term before you call or visit. Save listings you like to compare them side by side. If a unit you are interested in is no longer showing, contact Harley-Davidson of Madison directly — dealers often have incoming trades and new arrivals not yet listed.
Why Shop for a Auto in Wisconsin
Buying from a local auto dealer in Wisconsin has practical advantages. Local dealers handle state title, registration, and sales tax in-house. Warranty and service work are easier to coordinate nearby. Local dealers carry inventory suited to the region — autos suited to local roads and conditions. Visiting in person lets you inspect and test ride before you commit. Use the Searchshop dealer directory to compare Wisconsin auto dealers by city, brand, or inventory.
Contact Harley-Davidson of Madison
Use the contact form on this page to ask about a specific listing, request more photos, or schedule a visit. Include the year, make, and model for a faster response. Ask about trade-in valuations, financing promotions, and upcoming inventory. Harley-Davidson of Madison is in the Searchshop auto dealer directory serving Madison, Wisconsin and surrounding areas. Browse other auto dealers on Searchshop to compare inventory and pricing near you.
No inventory is currently listed on Searchshop for this dealer in this category.