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At a Glance
Our humble origins start in 1989 in Amarillo, Texas. I was a ranch kid straight out of Texas Tech University in Lubbock looking for a short career, before heading back to help my family with our ranch in New Mexico. I didn't find that job but was presented with an opportunity of purchasing a small feed store called Foust Feed & Supply from Tommy Foust. It was small, quaint, packed full of feed and hay, very busy, and it is what built the foundation for our current business. We learned retail, we learned long hours, we learned how to grow, and most importantly, we learned how to listen and take...
501 reviews
UPDATED EDIT: Smarty Horse reached out to us directly to remedy the issue. We're going to be returning the defective dummy and they're going to be shipping us a new one. Thank you! If I could select a zero I would. We bought a Heel-O-Matic Trainer from Coolhorse around August 30, 2025. It took about a month for the foam legs to break and be un-opperational. Replacements were sent at an acceptable time to put back together. On Jan 5 we noticed the body had cracked and also the hole in the body was wearing out. By the end of the practice it had broken through the part that makes it rotational to hop which actually holds the body together. Jan 6 we sent pictures to Coolhorse of our problems, they also reached out to Heel-O-Matic . Coolhorse replied back sending another set of legs and a text saying Heel-O-Matic would be contacting us because there is obviously a manufacturing issue. We again contacted the Coolhorse rep Jan 17 again with another reply of Heel-O-Matic will be reaching out to us with no sign of this happening. We have used Heel-O-Matic for about 25 years and gave the previous products to younger ropers we were so happy with the products. We had the first version of the Heel-O-Matic and the first trainer that are still operating today. This product unfortunately has hurt the progress of my young horses and also a few beginners that are not quite ready for cattle. If you have $5000 to spend buy broke in cattle.
Thanks to Ms. Cooper, for staying late, and helping me find the correct spring for my trailer.
So happy I found this place. I had just arrived in Pampa for the night traveling through in my RV and my toilet line busted. No repair shops in the area and was heading to Amarillo anyway. Now sooner than later. Called Coolhorse and they were able to get me in right away all fixed up and even better with a separate shut off valve to the toilet. Now I won't be going without water should it ever happen again. Thank you so much for your kindness and understanding. I very much appreciate everything. Highly recommend.
We had our hay rack break on our way out of Tx. We got lucky enough to find Coolhorse in Amarillo the next morning, they somehow got us in, got us fixed, better than before and all before noon! I can't say thank you to them enough or recommend them enough!
Coolhorse was such a pleasure to do business with. Troy was very helpful from start to finish on the purchase of my new saddle. He was very responsive to all my questions, messages and phone calls. They were an absolute pleasure to do business with and I highly recommend using this company for all your equine needs. They are amazing! A+++++++++++😊
Our humble origins start in 1989 in Amarillo, Texas. I was a ranch kid straight out of Texas Tech University in Lubbock looking for a short career, before heading back to help my family with our ranch in New Mexico. I didn't find that job but was presented with an opportunity …
Coolhorse works with financing partners to help buyers secure loans for RVs and campers. Contact Coolhorse to ask about current financing promotions, available lenders, and whether pre-qualification is available. You can also use Searchshop's built-in payment estimator on any listing to model monthly payments before reaching out.
Coolhorse is located at 6951 S Bell St, Amarillo, Texas, 79109. They serve buyers in Amarillo, Texas and surrounding areas.
Coolhorse specializes in RVs and campers. Browse their full inventory on Searchshop to see all available listings with year, make, model, photos, and pricing.
You can contact Coolhorse through the contact form on their Searchshop profile page. Include the year, make, and model you are interested in for a faster response.
Many rv dealers accept trade-ins as part of a purchase. Contact Coolhorse directly to ask about their trade-in program, how they value trade-in units, and how a trade-in would apply toward your next rv purchase.
Buying an RV is a big decision. Use this guide to shop Coolhorse's inventory with confidence.
Set your budget first
RV prices range from under $10,000 for used travel trailers to $300,000+ for Class A diesel pushers. Know your number before you browse. Use SearchShop's payment estimator on any Coolhorse listing to model monthly costs.
Pick the right RV type
Travel trailers and fifth wheels need a capable tow vehicle. Class B and C motorhomes offer an easier entry point. Class A motorhomes give the most space. Ask the team at Coolhorse which type fits your camping style.
Inspect these on every unit
Check the roof for cracks or soft spots (signs of water damage). Open every slideout and look for seal wear. Run all appliances. Test the generator, AC, and water heater. Check the underbelly for rust or damage.
Know the weight ratings
Every RV has a Gross Vehicle Weight Rating (GVWR). Overloading causes tire blowouts and frame damage. Compare the GVWR against your intended load before committing.
Review service records
Ask Coolhorse for any available service history. Regular maintenance records — oil changes, roof resealing, slide service — signal a well-cared-for unit.
RV loans are specialized. Knowing the basics helps you get the best deal when financing through Coolhorse in Amarillo, Texas.
Typical Loan Terms
10 to 20 years is typical for larger RVs. Shorter-term loans save on total interest.
Down Payment
10% to 20% is typical. A larger down payment reduces monthly costs and total interest paid.
Pro Tip
Get pre-approved by your bank before visiting Coolhorse — it gives you a rate to compare against dealer financing.
Banks, credit unions, and specialized RV lenders all offer RV financing. Rates vary widely. Get a pre-approval from your bank or credit union before visiting Coolhorse — it gives you a baseline rate to compare against dealer-arranged financing.
Coolhorse is a rv dealer in Amarillo, Texas listed on Searchshop. Browse their full rvs and campers inventory, view detailed photos, compare prices, and get in contact directly from this page. Searchshop aggregates rv dealer listings across the country so you can compare stock and pricing in one place before you visit or call.
Buyers in and around Amarillo, Texas can browse the full inventory at Coolhorse, read verified buyer reviews, and reach out through the contact form on this page. Each listing at Coolhorse shows year, make, model, condition, mileage or hours, and current asking price. Use the monthly payment estimator on any listing to model financing before stepping on the lot.
The inventory at Coolhorse is updated regularly on Searchshop. Each listing shows high-resolution photos alongside the year, make, model, trim, and price. Mileage, condition notes, and available options are listed on each vehicle detail page. A built-in loan calculator lets you estimate your monthly payment based on purchase price, down payment, and loan term before you call or visit. Save listings you like to compare them side by side. If a unit you are interested in is no longer showing, contact Coolhorse directly — dealers often have incoming trades and new arrivals not yet listed.
Buying from a local rv dealer in Texas has practical advantages. Local dealers handle state title, registration, and sales tax in-house. Warranty and service work are easier to coordinate nearby. Local dealers carry inventory suited to the region — RVs matched to regional campgrounds and terrain. Visiting in person lets you inspect and test ride before you commit. Use the Searchshop dealer directory to compare Texas rv dealers by city, brand, or inventory.
Use the contact form on this page to ask about a specific listing, request more photos, or schedule a visit. Include the year, make, and model for a faster response. Ask about trade-in valuations, financing promotions, and upcoming inventory. Coolhorse is in the Searchshop rv dealer directory serving Amarillo, Texas and surrounding areas. Browse other rv dealers on Searchshop to compare inventory and pricing near you.
