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Coolhorse
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Our humble origins start in 1989 in Amarillo, Texas. I was a ranch kid straight out of Texas Tech University in Lubbock looking for a short career, before heading back to help my family with our ranch in New Mexico. I didn’t find that job but was presented with an opportunity of purchasing a small feed store called Foust Feed & Supply from Tommy Foust. It was small, quaint, packed full of feed and hay, very busy, and it is what built the foundation for our current business. We learned retail, we learned long hours, we learned how to grow, and most importantly, we learned how to listen and take care of our customers.

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